DP World to Consolidate ID Ending P&O and Unifeeder Brands
DP World reports it will unify its global operations in an effort to elevate its image as an integrated global logistics provider. In the process, the company’s legacy brand, including the storied names of P&O and Unifeeder, will be phased out. The company highlights the changes in the global marketplace, saying customers increasingly expect seamless, end-to-end service delivery. It says the unification of the brands is designed to strengthen its positioning, but behind the scenes, the operations will...
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