Dream Cruises Readies for Maiden Launch

By MarEx 2016-09-04 18:42:41

Asia’s Dream Cruises, operated by Genting Hong Kong, plans to launch its maiden cruise in November. The line’s first ship, Genting Dream is currently undergoing its fit-out at Meyer Werft in Germany after being floated out in August.

The vessel will be homeported at Nansha in Guangzhou, China, as the line aims to cater to the large and rapidly growing high-end leisure cruise market in China and Asia. Asia's cruise industry is growing at record pace, according to the latest 2016 Asia Cruise Trends study from Cruise Lines International Association (CLIA). Asian source markets experienced the most growth year over year in ocean cruise passengers with a 24 percent increase from 2014 to 2015 and a total of 2.08 million passengers in 2015.

Dream Cruises recently launched a series of mega road shows in major cities in the Pearl River Delta to showcase the new vessel. The company is using the roadshow to reveal its nationwide brand campaign: the story of an ethereal and fantastical journey of love between a mermaid and an astronaut which serves as a metaphor for breaking free of boundaries to realize one’s dreams and the exciting possibilities that can be discovered at sea.

Dream Butlers were on hand to demonstrate the highly personalized European-style butler service that will be available as part of theDream Mansion, a unique ‘ship-within-a-ship’ accommodation and lifestyle experience, on board Genting Dream.

The vessel will have two state-of-the-art submersibles on board.

The 150,000gt new building will have 1,680 cabins for 3,360 guests, be 325 meters (1,066 feet) in length, 39.7 meters (130 feet) in breadth and will be capable of sailing at 23 knots.