148
Views

Featured MarEx Print Article: Two Kinds of Green

Published Jan 18, 2011 10:28 AM by The Maritime Executive

Knight & Carver is definitely into both. This week's feature archive article comes from our most recent edition, the June 2008 MarEx featuring NASSCO's Fred Harris on the cover.

Sampson A. Brown , President and CEO of Knight & Carver YachtCenter, came on board at the West Coast megayacht mainstay in 2001 and found a business that was struggling in more ways than one. By 2002, it was clear that the firm was losing money in its traditional bread-and-butter occupation of building yachts. The firm's former outside counsel had to make a decision: Transform the business or die. The rest of the story, as they often say, is history. More than five years later, the details of the story are more than fascinating – they make a lot of sense.

Brown decided to leverage his newfound success by positioning his megayacht repair business…as the centerpiece for a new enterprise, which would focus on the application of "green technologies" to both megayacht design and other cutting-edge endeavors.

Normally, this article can only be read by subscribing to the print edition THE MARITIME EXECUTIVE. Our print vehicle is the most comprehensive business journal, written for and about maritime executives. Click HERE to read the article.

Click HERE to subscribe to The Maritime Executive.

Reach the most sophisticated maritime industry readers by advertising in THE MARITIME EXECUTIVE or our unmatched MarEx e-newsletter. Click HERE to download our media kit and contact Brett Keil, MarEx SVP of Sales at [email protected] to talk about advertising opportunities in our e-newsletter and/or our regular print editions.


Link to newsletter archive